MONTHLY ARCHIVE: August, 2008

Candidates’ SEO and Search Marketing

Posted on August 29, 2008 by Charles Erdman Comments (0)

Regardless of which candidate you support, it is a mixed blessing that both camps are effectively using the internet to get their message out in front of voters. While it is encouraging that online marketing strategy has played a more significant role than it did in 2004, reflecting a recognition of the internet’s importance beyond campaign donations, I still find it discouraging on another level. Read more »

General Motors Greenwashing?

Posted on August 28, 2008 by Charles Erdman Comments (2)

During the Olympics, we all were privy to a variety of good, bad and ugly ads rolled out while we rolled in the hours of viewing. I was struck by the number of spots that attempted to rally our interest around environmentally sensitive or proactive companies and their products. Is this ad an example of greenwashing? If not, it sure gets close! Read more »

Sustainable Bamboo Frame

Posted on August 25, 2008 by Charles Erdman Comments (0)

Sustainability is a word that has made huge in-roads into corporate America. It’s more than just a new business buzz word. From top down changes to grass roots experimentations, change is in the air. This new bike frame epitomizes the experiments of individuals testing and developing till a new product becomes commercially viable. Read more »

The Design of Automobiles

Posted on August 25, 2008 by Charles Erdman Comments (0)

The design of automobiles has varied throughout the history of these machines. The priorities of design are not just visual aesthetics, but also encompass engineering concerns, technology and politics. Read more »

Every Journey Needs A Journal Series

Posted on August 22, 2008 by Charles Erdman Comments (0)

The WSJ has a video series meant to demonstrate how the Journal played an integral part in the lives of several business leaders. The Journal either allows them to stay connected each day to the issues that are driving their industry or was an important part of their early years helping them connect with the larger world. Read more »

CHPC: Billionaire levels local history

Posted on August 6, 2008 by Charles Erdman Comments (0)

In a startling event that was divinely timed to coincide with the Carbondale Historic Preservation Commissions presentation to the town’s trustees, Tom Bailey (Janus Fund founder) destroyed a house and barn that represented the unique history of the Carbondale area. It is a stark example of why legislated protection of heritage structures must be a town priority. I am helping make this possible through my involvement as a historical preservation commissioner. Read more »